Anybody who is anybody knows the damage a dissatisfied customer can do to your credibility on eBay.
But did you know an incorrectly labeled or insufficiently labeled car DVD player
listing can get you booted off eBay for good?
Thanks to the stricter rules around customer satisfaction and listing details matching the quality of the product this is indeed the case.
So how can you avoid this happening to you?
To ensure your automotive DVD player doesn't result in the death of your eBay career it is wise to include six things in your listings.
So what exactly are they and how can you include them?
*The Automotive DVD Player's Condition
Almost everybody knows the danger of listing something new that isn't exactly new but did you know if you don't also include details like whether or not the player has been reconditioned and whether or not it has had any cosmetic damage can also jeopardize your eBay business?
*The Exact Dimensions Of The Player
While most people think all car DVD players just come in two sizes, 1 DIN and 2 DIN, there is much more to it than that.
The Deutsches Institut für Normung standards for car DVD sizes just refer to the width and height of the unit. The automotive DVD player's depth can vary a great deal. Not only that but some in dash DVD players for cars have an extremely large face plate which could obstruct other elements in the dash.
As a result it is always a good idea to list exactly what the dimensions are for everything on the player
A good example might be:
Dimensions: L:162 x W:178 x H:100 (mm): Length with front panel = 181 (mm)
*The Car Video's File Formats and Discs It Accepts
The days are over when the average car DVD player only take DVD, CD and VCD discs and will only handle one or two media formats.
Nowadays, with the rise of the computer and burnable discs people expect portable DVD players to handle a range of discs and media formats. And they expect you to tell them what the player can handle.
When putting the car DVD player details into your listing make sure you list each disc type separately and separate out video, audio and picture formats to make it clear to your potential customers what the automotive DVD can do and what it can't do.
A good example might be:
Discs: DVD, CD, VCD, CD-R
- Video Formats: AVI, DIVX, WMA
- Audio Formats: MP3, WMA
- Picture Formats: JPEG, GIF
*The TV Signals It Works With
Not only is TV functionality an important function in the car DVD the signals the broadcasters of the world are sending out are changing too.
Previously resellers just had to worry about PAL, NTSC and SECAM.
Now with the gradual change from analog to digital you need to worry about DVB, ATSC and ISDB as well.
This is especially important in the US where people will buy a DVB player just because it says it is a digital TV player even though US broadcasters use ATSC signals... and blame you when they can't get the signal they want.
A way to fix this in your listings might be to list the TV functions like this:
DVB-T Digital TV
- Country presets for England, Germany, France, Italy, Spain, Turkey, Portugal, Greece, Russia, Czech Republic, Taiwan, China, Holland, Australia
*The Outputs And Inputs It Has
People want to do more with their car DVD players than just use the radio, the DVD and CD function these days.
They also want to plug in their iPods, USB sticks or SD cards, use it as a GPS receiver, screen for a reversing camera as well as feed video and sound footage to screens and speakers in the back of the car.
This is a good way to show people what they're getting:
Media Inputs / Outputs
- SD/MMC card slot for GPS SD card or SD card with media files
- DVD/CD disc drive
- iPod input (front)
- Mini-USB input (front)
- Aux IN (front)
- Reverse camera input (rear)
The only way that you can keep your customers (and eBay law enforces) happy is to give customers the information they need in your listing will you be able t o guarantee a happy customer at the end of the day.
In this way your popularity will be increased as a seller and more customers will be attracted to your listings.
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